Charles Donald Fegert was an influential advertising executive known for his important work in the media industry, especially as the vice president of advertising and marketing at the Chicago Sun-Times. While his professional achievements earned him respect in the business world, he became more widely known to the public through his marriage to famous actress Barbara Eden. This article will explore Fegert’s early life and education, his successful career in advertising, his personal relationships and challenges, and the lasting legacy he left behind.
Quick Facts
📛 Full Name: Charles Donald Fegert
🎂 Born: 1930, Chicago, Illinois, USA
⚰️ Died: 2002 (aged 71), Chicago, Illinois, USA
👔 Occupation: Advertising Executive, Vice President of Advertising and Marketing
💍 Ex-Spouse: Barbara Eden (married 1977–1983)
👨👧👦 Children: At least 3 (two sons and one daughter)
🌎 Nationality: American
✝️ Religion: Christianity
🏙️ Residence (at time of death): Chicago, Illinois
Early Life and Family Background
Charles Donald Fegert was born in 1930 in Chicago, Illinois, into a working-class family. His father worked as a steelworker, a demanding job that taught Charles the value of hard work, discipline, and perseverance from a young age. Growing up in this environment shaped his strong work ethic and determination to succeed beyond his humble beginnings. He attended South Shore High School on Chicago’s South Side, where he developed the skills and ambition that would later help him build a successful career in advertising. These early experiences laid the foundation for his future achievements.
How old is Charles Donald Fegert?
Charles Donald Fegert was born on November 8, 1930, in Chicago, Illinois. He passed away on September 25, 2002, at the age of 71.
Ethnicity, Nationality, And Physical Appearance
Charles Donald Fegert was an American by nationality, born and raised in Chicago, Illinois. While specific details about his ethnic background are not widely documented, he came from a working-class family rooted in the American Midwest. Physically, there is limited public information about his appearance, as he kept a low profile compared to his famous ex-wife. However, descriptions from those who knew him highlight a professional and approachable demeanor that matched his successful career in advertising.
Education and Formative Years
Charles Donald Fegert attended Loyola University, where he graduated in 1955. His time at Loyola helped him build important skills in business and communication that prepared him well for a future career in advertising. During his studies, he developed a strong foundation in marketing principles and learned how to connect with people effectively—skills that later helped him succeed in sales and leadership roles. Before fully committing to business, Fegert briefly worked in the steel mills with his father, but his ambition to pursue a professional career led him to focus on advertising and marketing instead. This transition marked a key turning point from manual labor to a successful business path.
Career Beginnings in Advertising
Charles Donald Fegert began his advertising career in the 1950s at the Chicago Sun-Times, starting as an advertising salesman. Early on, he showed strong skills in building relationships with clients and understanding their needs, which helped him create successful advertising campaigns. His ability to connect with businesses and deliver results quickly made him stand out as a talented and hardworking professional. Fegert’s creative approach and dedication earned him a reputation for innovation, setting the stage for his rise to leadership positions within the company.
Rise to Leadership: Vice President of Advertising and Marketing
In the 1960s, Charles Donald Fegert steadily advanced to leadership roles, eventually becoming the Vice President of Advertising and Marketing for both the Chicago Sun-Times and the Chicago Daily News. During his tenure, he introduced innovative strategies that transformed newspaper advertising, including creative partnerships with sponsors and targeted campaigns that greatly increased both revenue and readership. His forward-thinking ideas set new industry standards and influenced advertising practices beyond Chicago. Known for his charisma and charm, Fegert was also a popular master of ceremonies at many social and business events in the city, helping him build strong connections that further benefited his professional work.
Diversification: Ventures Beyond Media
Beyond his success in media advertising, Charles Donald Fegert expanded his career into real estate development and other business ventures. He used his strong marketing and sales skills to succeed in these new areas, applying creative strategies to attract clients and investors. Fegert showed great ability to adapt to changing market conditions and business challenges, using his experience to find opportunities outside of traditional media. This flexibility helped him maintain long-term success across different industries.
Personal Life Before Barbara Eden
Before marrying Barbara Eden, Charles Donald Fegert had been married twice and was a father to at least one daughter and two sons. Despite having a family, he preferred to keep his personal life private and separate from his professional career. Those close to him remember him as a devoted father who valued his family but chose to maintain a low profile, avoiding public attention on his relationships and children.
Meeting and Marriage to Barbara Eden

Charles Donald Fegert met actress Barbara Eden in 1974 while she was performing in Chicago. Though he had not seen her famous TV show “I Dream of Jeannie,” he was quickly drawn to her charm and beauty. After dating for several years, they married in 1977, a union that brought Fegert into the public spotlight thanks to Eden’s celebrity status. Early in their relationship, Fegert showed his affection with romantic gestures like sending her flowers twice a day, creating a strong and passionate connection between them during their courtship.
Challenges and Struggles in Marriage
Charles Donald Fegert and Barbara Eden’s marriage faced serious challenges, including Fegert’s struggles with substance abuse. Reports also mention allegations of domestic violence during their time together, which created tension and difficulties in their relationship. These problems deeply affected their marriage and eventually led to their divorce in 1983. Barbara Eden later described Fegert as a talented and charismatic man, but also insecure and often seeking attention, which contributed to the strain between them.
Life After Divorce
After his divorce from Barbara Eden, Charles Donald Fegert stepped back from the public eye and focused more on his business ventures and family life. He continued working in advertising, often taking consulting roles that allowed him to share his expertise quietly. Though he was less visible in the media, colleagues remembered him as a dedicated and professional man who remained committed to his work until his later years.
Legacy and Impact
Charles Donald Fegert made important contributions to the advertising industry, especially through his leadership roles at the Chicago Sun-Times and Chicago Daily News. He played a key part in developing modern newspaper marketing strategies that increased revenue and set new standards for the industry. While his personal life had its struggles, his professional achievements and charismatic personality left a lasting impression on those who knew him. Family and coworkers often remember him for his dedication, creativity, and warmth.
Death and Remembrance
Charles Donald Fegert passed away peacefully in 2002 at the age of 71 in his Chicago home. His death was felt by many in the media and advertising worlds, where he had built a respected career. Friends, family, and industry peers have recalled his influence and kindness, honoring his contributions both as a professional and as a person.
Conclusion
Charles Donald Fegert’s life was marked by significant professional success and personal challenges. From his rise in the advertising industry to his high-profile marriage with Barbara Eden, he experienced both public attention and private difficulties. Remembering his achievements alongside his struggles helps provide a full and fair view of his life and legacy. His story reminds us that behind every career and public image, there is a complex human journey.
(FAQs)
What was Charles Donald Fegert’s role in the advertising industry?
Charles Donald Fegert served as the vice president of advertising and marketing at the Chicago Sun-Times. He was known for pioneering innovative advertising campaigns that significantly increased the newspaper’s revenue and influence. His work helped shape modern newspaper marketing strategies.
How did Charles Donald Fegert meet Barbara Eden?
Fegert met Barbara Eden in 1974 while she was performing in Chicago. Despite not being familiar with her famous TV show at the time, he was impressed by her charm and beauty. They began dating after a four-year courtship and married in 1977.
Did Charles Donald Fegert have children?
Yes, Charles Donald Fegert had at least three children — two sons and one daughter — from previous marriages. He kept his family life private, but those close to him remember him as a devoted father.
What challenges did Charles Donald Fegert face in his marriage to Barbara Eden?
Their marriage faced difficulties, including Fegert’s struggles with substance abuse and allegations of domestic violence. These issues, combined with lifestyle changes, led to their divorce in 1983 after five years of marriage.
What impact did Charles Donald Fegert have on the Chicago Sun-Times?
As vice president of advertising and marketing, Fegert was key to increasing the newspaper’s sales and expanding its audience. His creative advertising partnerships and leadership helped the Sun-Times thrive during the 1970s.
Was Charles Donald Fegert involved in industries other than advertising?
Yes, beyond advertising, Fegert was active in real estate development and other business ventures. His marketing expertise allowed him to succeed in diverse fields, adapting well to changing market conditions.
When and where was Charles Donald Fegert born?
He was born in 1930 in Chicago, Illinois. Growing up in a working-class family, he learned the value of hard work and perseverance early on.
When did Charles Donald Fegert pass away?
Charles Donald Fegert died peacefully in 2002 at the age of 71, in his Chicago home. He left behind a complex legacy as a successful advertising executive and family man.
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